Yog tias koj raug foob nrog lub tsev los yog tswj lub website, ib feem ntawm koj lub luag hauj lwm yog los xyuas kom lub tsev kawm ntawv tuaj yeem nrhiav tau los ntawm cov neeg uas tab tom nrhiav, nrog rau kev tshawb fawb xyaw. Qhov no txhais tau tias koj yuav tsum muaj ib qhov chaw uas tsis zoo nkauj rau Google (thiab lwm yam kev tshawb fawb xyaw), tiam sis tsuas yog qhov tseem ceeb - ib qho uas tsis tau txais koj raug nplua los ntawm cov tshuab xyaw vim qee qhov kev txiav txim uas koj nqa mus rau ntawm qhov chaw. Ib qho piv txwv ntawm tes hauj lwm uas yuav pab tau koj thiab koj qhov chaw hauv teeb meem yog "cloaking."
Raws li Google, cloaking yog "lub vev xaib uas xa cov webpages mus nrhiav xyaw nkag hauv qhov chaw." Hauv lwm cov lus, ib tug neeg nyeem qhov chaw yuav pom cov ntsiab lus los yog cov ntaub ntawv ntau tshaj li Googlebot lossis lwm qhov tshawb nrhiav cav neeg hlau nyeem ntawv lub site yuav zoo. Feem ntau, cloaking yog DVR thiaj li yuav txhim kho kev tshawb nrhiav cav ntxiv los ntawm kev tshawb nrhiav cav neeg hlau mus rau kev xav cov ntsiab lus ntawm nplooj ntawv yog txawv dua li nws yeej yog. Qhov no tsis yog ib lub tswv yim zoo. Tricking Google yuav tsis them nyiaj rau thaum kawg - lawv yuav tsum paub nws tawm!
Cov kev tshawb fawb feem ntau yuav tshem tawm thiab qee zaum blacklist ib qhov chaw uas tau pom los ua cloaking. Lawv ua li no vim hais tias kev tu plab yog feem ntau ua rau kev dag ntxias ntawm lub cav tshawb nrhiav qhov algorithms thiab lub cajmeem uas yog qhov kev txiav txim siab ua rau lub tsev kawm ntawv qib siab lossis qis dua hauv qhov cav. Yog hais tias cov nplooj ntawv pom tias txawv ntawm cov nplooj ntawv uas tshawb nrhiav cav pom, tshawb nrhiav cav tsis tuaj yeem ua nws txoj hauj lwm thiab xa cov ntsiab lus / cov nplooj ntawv raws li cov txheej txheem hauv cov neeg teb xov tooj nrhiav cov lus nug. Qhov no yog vim li cas kev tshawb fawb xyaw cov vaj tse uas siv cloaking - qhov kev xyaum no cuam tshuam tus thawj xib fwb ntawm qhov kev tshawb fawb xyaw ua rau.
Tus Kheej Cov Ntawv Xam Xaj?
Ib qho ntawm cov qauv tshiab ntawm ntau lub vev xaib yog los tso saib cov ntsiab lus tshwj xeeb nyob ntawm ntau yam kev txiav txim siab los ntawm tus neeg muas zaub lawv tus kheej. Qee qhov chaw siv cov txheej txheem hu ua "Geo-IP" uas txiav txim siab koj qhov chaw nyob raws li tus IP chaw nyob uas koj nkag rau hauv thiab qhia cov xov xwm tawm lossis huab cua uas cuam tshuam txog koj lub ntiaj teb lossis lub teb chaws.
Qee cov neeg tau sib cav tias qhov kev teebmeem no yog ib daim ntawv khoob vim tias cov ntsiab lus uas xa mus rau ib tus qhua txawv dua li cov khoom xa tuaj rau tus neeg tshawb nrhiav cav. Cov kev muaj tiag yog tias, hauv qhov scenario, tus neeg hlau tau txais tib hom ntsiab lus raws li tus neeg muas zaub. Nws tsuas yog tus kheej rau tus neeg hlau ntawd thaj chaw lossis qhov profile rau hauv lub cev.
Yog hais tias cov ntsiab lus koj xa tuaj tsis yog nyob ntawm kev paub txog tias tus neeg tuaj saib yog neeg tshawb nrhiav cav neeg hlau los yog tsis tau, ces cov ntsiab lus tsis tau raug teeb tsa.
Cloaking Hurts
Cloaking yog zoo li tau dag kom tau ib qeb duas zoo nrog kev tshawb fawb xyaw. Los ntawm cloaking koj lub vev xaib, koj yog deceiving lub chaw nrhiav cav thiab yog li txhua tus neeg uas tuaj rau koj qhov chaw ntawm ib qhov txuas los ntawm cov kev tshawb fawb xyaw.
Cloaking yog frowned los ntawm kev tshawb fawb xyaw feem ntau. Google thiab lwm yam kev tshawb nrhiav xyaw siab yuav tshem tawm koj qhov chaw ntawm lawv cov npe tag nrho thiab qee zaus blacklist nws (yog li ntawd lwm xyaw tsis sau nws txawm yog) yog tias koj pom tias yog cloaking. Qhov no txhais tau tias thaum koj yuav txaus siab tshaj plaws rau ib qib twg, thaum kawg koj yuav raug ntes thiab poob tag nrho koj cov qeb duas. Qhov no yog lub tswv yim luv luv, tsis yog lub sijhawm ntev!
Thaum kawg, cloaking doesn 't yeej ua haujlwm. Muaj ntau yam kev tshawb fawb xyaw nrog Google siv lwm txoj hau kev uas yog dab tsi nyob rau nplooj los txiav txim qhov kev sib tw ntawm nplooj ntawv. Qhov no txhais tau hais tias lub hauv paus uas koj yuav siv cloaking mus pib nrog yuav ploj lawm.
Los yog nws puas yog?
Yog tias koj koom nrog qhov chaw ua haujlwm zoo tshaj plaws uas ua haujlwm hauv kev cloaking, lawv yuav qhia rau koj ntau yam ua rau nws tsis yog qhov phem. Nov yog qee qhov laj thawj uas lawv yuav muab rau koj sim cloaking ntawm koj qhov chaw:
- "Cov ntsiab lus tseem ceeb heev"
- Txawm tias nws tseem yuav tseem ceeb, nws tseem dag rau koj cov neeg muas zaub thiab muab lawv ib yam dab tsi txawv tshaj li qhov lawv xav tau.
- "Peb yuav tsum tau tiv thaiv cov HTML code "
- Nrog txhua qhov chaw hauv Web qhia neeg yuav ua li cas sau HTML rau ntau hom, tiv thaiv cov HTML code yog tsis txaus. Cov kws tshaj lij feem ntau muaj peev xwm qog thiab ua kom zoo dua qhov Web site los ntawm kev saib xyuas nws.
- "Koj yuav tsis raug ntes"
- Tau, tej zaum nws yuav tsis yooj yim los ua pov thawj hais tias lub tsev kawm ntawv yog cloaking cov ntsiab lus, tshwj xeeb tshaj yog yog hais tias lawv yog heev sneaky, tab sis tsis ua nws txoj cai. Qhov tseeb yog, yog tias koj qhov chaw tau txais nrov heev, nws yuav tau txais nws thaum kawg.
- "Koj tsis tuaj yeem tsis muaj nws"
- Yog tias koj lub vev xaib tsis tuaj yeem ua haujlwm rau nws tus kheej, ces tej zaum nws yuav tsum tsis txhob sib tw. Kev sib txeeb los ntawm kev ua lagluam kev ua lag luam yog ib txoj kev ua haujlwm nplua niab uas tuaj yeem ua rau muaj kev nyuab siab dua thiab phem ntxiv rau koj cov neeg muas zaub.
Hauv qab kab - kev tshawb fawb xyaw qhia rau koj tias koj tsis siv cloaking. Tias ib leeg yog vim li cas txaus tsis ua nws, tshwj xeeb tshaj yog tias koj lub hom phiaj yog thov kom rov mus tshawb xyaw. Txhua lub sij hawm Google qhia koj tsis ua li cas, kev xyaum zoo tshaj plaws yog ua raws li lawv lub tswv yim yog tias koj xav mus txuas ntxiv hauv qhov kev tshawb no cav.
Thawj tsab xov xwm los ntawm Jennifer Krynin. Edited by Jeremy Girard rau 6/8/17