Ua Meta cim npe yeej muaj feem ntawm koj lub website qhov SEO qeb duas?
Meta Tags yog ib qho tseem ceeb, tab sis feem ntau tsis to taub, nam ntawm lub web tsim. Meta Tags muaj cov ntaub ntawv lossis "metadata" txog koj lub vev xaib. Cov ntaub ntawv no, uas yog nyob rau hauv lub
Tam sim no, tej zaum koj yuav tau pom tias "search engines" muaj nyob rau hauv daim ntawv teev npe. Yog, kev tshawb fawb xyaw tshawb nyeem ntawv lub npe metadata, tab sis lawv tsis siv cov ntaub ntawv no hauv lawv tshawb nrhiav qhia algorithms lawm. Ntau xyoo dhau los, kev tshawb fawb xyaw siv Meta Tags ua ib qho ntawm cov teeb meem uas cuam tshuam cov qhab nia, tab sis kev tsim txom cov ntawv cim npe no ua rau lawv siv raws li qhov teeb meem nyob hauv txhua qhov kev tshawb fawb loj hnub no. Qhov no ua rau muaj kev ntxhov siab rau ntau tus neeg uas tej zaum yuav muaj ib zaug tau hais tias lawv yuav tsum "hloov lawv cov cim Meta" kom txhim kho tshawb nrhiav cav, tab sis leej twg tsis tau khaws nrog cov kev hloov hauv SEO thiab tsis paub tias, thaum tseem tseem nyob rau hauv ntau txoj kev, Meta Tags tsis muaj qhov cuam tshuam rau kev tshawb nrhiav cav qeb duas.
Yog li cas Meta Tags ua tam sim no thiab ua li cas lawv pab ib qhov chaw rau optimized rau cov neeg ? Ntawm no yog lub caij nplooj ntoos hlav ntawm Meta Tags feem ntau siv hauv cov websites thiab raws nraim li lawv lub hom phiaj yog.
Kev piav qhia
Meta Description tag yog ib qho ntawm cov uas siv los ntawm kev tshawb fawb xyaw rau qeb duas. Vim li no, muaj coob tus neeg tseem yuam kev ntseeg tias lawv tuaj yeem ua noob no nrog cov ntsiab lus SEO-cov ntsiab lus thiab cov kev tshawb nrhiav cav. Qhov no tsis yog qhov teeb meem, tab sis qhov tsis yog txhais tau tias daim ntawv no tsis tseem ceeb. Cov kev tshawb fawb xyaw ntau yuav siv cov ntsiab lus ntawm daim ntawv no, uas yuav tsum muaj cov lus piav qhia txog cov ntsiab lus ntawm nplooj ntawv ntawd, raws li cov lus piav qhia siv hauv qhov kev tshawb fawb tshawb xyuas nplooj ntawv (SERP) thaum nplooj ntawv xa rov qab nrog cov lus nug. Tsis muaj qhov lees paub tias kev tshawb fawb cav yuav siv cov ntawv sau los ntawm koj tus Meta Nqe cim, tab sis lawv ua raws li qhov kev pom zoo, yog li nws yog ib lub tswv yim zoo los sau cov lus qhia meej, meej txog koj nplooj ntawv siv daim ntawv no.
Keywords
Keywords yog lwm cov cim uas tshawb xyaw siv los siv rau hauv lawv cov laij leb. Qhov no yog ib qho uas nws muaj kev tsim txom thiab nws tsis yog qhov zoo tshaj nyob hauv kev ntaus nqi. Qee cov kws tshwj xeeb hauv SEO siv cov cim npe ntawm no los sau cov ntsiab lus tseem ceeb uas tau muab rau cov nplooj ntawv. Thaum lub sijhawm yuav tsis cuam tshuam rau SEO qeb duas, nws muab leej twg ua haujlwm ntawm qhov chaws ntawm lub tsev kawm ntawv lub npe tseeb uas yog keywords uas tseem ceeb rau cov nplooj ntawv ntawd.
Sau
Teev Meta Sau yog feem ntau siv los sau tus neeg los yog lub tuam txhab uas tsim cov nplooj ntawv lossis lub website, yuav luag zoo li kos npe rau hauv txoj cai. Qee cov neeg tsim tawm hauv lub website xav tau qhov no ntxiv rau qhov "Lub website tsim los ntawm ..." qhov txuas hauv qab ntawm qhov chaw.
Robots
Cov Meta Robots tag cia tshawb nrhiav lub cav cov crawlers paub seb puas los yog tsis muaj nplooj ntawv yuav tsum tau indexed thiab muaj nyob rau hauv lawv cov database. Yog tias koj muaj ib nplooj ntawv ntawm koj qhov chaw uas tsis npaj rau cov pej xeem, zoo li cov nplooj ntawv rau cov neeg ua hauj lwm nkaus xwb, siv cov Robots tags yog ib txoj kev uas koj tuaj yeem thaiv qhov nplooj ntawm qhov kev tshawb fawb xyaw.
Lus
Cov websites uas muaj cov nplooj ntawv uas muaj ntau hom lus siv tau Meta Language tag los qhia rau qhov browser paub cov lus uas tau muab sau rau hauv . Qhov no tsis yog siv computer los ua cov lus, tab sis rau tib neeg cov lus xws li lus Askiv, Mev, Fabkis, thiab lwm yam.
TSHOOJ
Cov Meta Revised tag npe thaum cov nplooj ntawv hloov tas. Qhov no yuav pab tau txij li nws yuav cia lub cav tshawb nrhiav paub yog tias tsis ntev los no hloov tau ua rau cov ntsiab lus ntawm qhov nplooj thiab yog tias, yog li ntawd, cov nplooj ntawv ntawd yuav tsum tau nkag thiab rov qab dua tshiab.
Title Tag
Ib qho kawg HTML element uas yog qhov tseem ceeb yog qhov
- Sab saum toj ntawm qhov rais qhib, nyob rau hauv cov cuab yeej toolbar
- Thaum ib nplooj ntawv ntxiv los ua ib qho chaw cim los yog nyiam, qhov no yog lub npe uas yuav siv
- Nyob rau ntawm nplooj ntawv SERP, qhov no yog lub npe uas yuav siv rau nplooj, tso thawj 50 mus rau 60 tus ntawv
Txhua cov ntaub ntawv HTML yuav tsum tsuas yog muaj 1 lub npe cim thiab qhov cim npe no tau siv los ntawm kev tshawb fawb xyaw hauv lawv cov qeb duas paub. Cov ntsiab lus ntawm npe cim yuav tsum yog luv luv, cov lus qhia meej ntawm cov ntsiab lus pom nyob rau ntawm nplooj ntawv ntawd.
Edited by Jeremy Girard rau 1/24/17