Kawm li cas cov ntsiab lus cuam SEO thiab qhov twg los siv rau hauv HTML
SEO, lossis Search Engine Optimization , yog qhov tseem ceeb thiab feem ntau tsis to taub txog kev tsim web. Nrhiav cav findability yog obviously ib qho tseem ceeb nyob rau hauv kev vam meej ntawm txhua lub tsev kawm ntawv. Koj xav tau ib tus neeg uas tab tom tshawb nrhiav cov lus uas haum cov khoom los yog cov kev pab cuam uas koj lub lag luam muab rau koj lub website, puas yog?
Qhov no ua rau kev paub zoo meej, tab sis daim ntawv thov kev coj ntawm SEO yog hmoov tsis qhib rau kev tsim txom thiab outright kev dag, xws li cov kws tshaj lij uas tsis tuaj yeem rau cov kev hloov tshiab thiab kev lag luam uas zoo tshaj plaws, los yog cov kws txuj ci dag ntxias uas tawm mus koj cov nyiaj hauv kev pauv cov kev pab cuam uas yuav ua mob tau, tsis yog kev pab, koj lub vev xaib.
Cia wb xav saib cov ntsiab lus hauv web tsim yog dabtsi, nrog rau seb lawv tuaj yeem pab koj lub tsev kawm ntawv li cas thiab cov kev coj ua li cas koj yuav tsum zam.
Dab tsi yog HTML Keywords?
Hauv feem ntau ntawm cov ntsiab lus, keywords hauv HTML yog cov lus koj xav tau ntawm cov nplooj ntawv web . Lawv yog cov nqe lus luv luv uas sawv cev rau cov nplooj ntawv li cas. Lawv kuj yog cov lus uas ib tus neeg yuav sau rau hauv ib lub cav nrhiav nrhiav koj nplooj ntawv.
Feem ntau, HTML cov ntsiab lus tseem ceeb yog pom tias koj xav kom lawv yuav tsum muaj los yog tsis tau. Keywords yog cov ntawv nyeem ib yam li lwm cov ntawv nyeem, thiab thaum twg qhov tshawb pom cav pom koj nplooj ntawv, nws saib cov ntawv nyeem thiab npaj siab txiav txim siab txog cov nplooj ntawv li cas raws li cov ntawv nyeem nws pom. Nws nyeem cov ntsiab lus ntawm koj nplooj ntawv thiab pom cov lus tseem ceeb hauv cov ntawv nyeem.
Txoj kev zoo tshaj plaws uas yuav tau siv cov ntsiab lus tseem ceeb yog los ntawm kev ua kom paub meej tias lawv muaj nyob hauv koj daim ntawv. Koj tsis xav tshaj qhov no, li cas los xij. Nco ntsoov, koj cov ntsiab lus yuav tsum tau muab sau rau tib neeg , tsis yog qhov kev tshawb fawb xyaw. Cov ntawv nyeem yuav tsum nyeem thiab hnov zoo li qub thiab tsis txhob txob txuam nrog txhua lo lus tseem ceeb. Tsis yog tsuas yog lo lus tseem ceeb, lo lus tseem ceeb khoom , ua rau koj qhov chaw tsis yooj yim nyeem ntawv, tab sis nws tuaj yeem tau txais koj qhov chaw nplua los ntawm kev tshawb fawb xyaw kom koj lub tsev kawm tau raug thawb ntxig rau qhov nrhiav cav.
Metadata hauv HTML
Thaum koj hnov lo lus keywords nyob rau hauv lub web tsim, feem ntau yog siv raws li metadata. Qhov no yog feem ntau xav li ntawm cov ntsiab lus tseem ceeb ntawm lo thiab sau nyob hauv HTML li no:
Kev tshawb fawb xyaw hnub no tsis txhob siv cov keywords meta lossis hauv lawv cov qeb duas vim nws tau yooj yim los ntawm cov nplooj ntawv web page. Hauv qab no, ntau cov neeg sau ntawv sau siv lo lus keywords rau lo lus tseem ceeb, hauv kev cia siab tias nplooj yuav tsum ua zoo dua rau cov neeg (ntau zaum dua) nqe lus. Yog hais tias koj tuaj yeem hais lus rau ib tug neeg txog SEO thiab lawv tham txog cov ntsiab lus meta yog qhov tseem ceeb, lawv ntshe tsis tau kov cov kev coj ua tam sim no!
Hauj lwm lawm: Ib qho tseem ceeb tshaj HTML Meta Tag Than Keywords
Yog hais tias koj yuav muab cov metadata hauv koj cov nplooj ntawv web site, tsis quav ntsej cov ntsiab lus tseem ceeb thiab es tsis txhob siv cov lus piav qhia meta xwb . Qhov no yog cov duab metadata uas yuav luag txhua lub cav nrhiav los piav txog koj qhov nplooj ntawv web nyob hauv lawv cov cim. Nws tsis muaj feem cuam tshuam, tab sis nws muaj kev cuam tshuam dab tsi ntawm ib tus neeg pom thaum koj qhov kev tshwm sim tshwm. Cov lus qhia ntxiv yuav txhais tau tias qhov sib txawv ntawm ib tus qhua nias ntawm koj lub vev xaib los yog ntawm lwm tus neeg.
HTML Keywords thiab Tshawb Nrhiav
Siv cov ntawv tseem ceeb ntawm cov ntsiab lus tseem ceeb, xav txog keywords hauv cov ntsiab lus tseeb ntawm koj qhov web page . Cov no yog cov ntsiab lus uas cov kev tshawb fawb xyaw yuav siv los soj ntsuam seb cov nplooj ntawv yog li cas, thiab yog li nws yuav tsum tshwm sim hauv lawv cov kev tshawb nrhiav. Ua ntej sau cov ntsiab lus uas yuav pab tau , thiab tom qab ntawd ua kom pom tseeb ntawm qhov kev tshawb nrhiav cav optimization mus ua haujlwm zoo li cov ntsiab lus rau cov ntsiab lus uas koj xav tau rau ntawm nplooj ntawv ntawd.
Yuav ua li cas xaiv HTML Keywords
Thaum koj xaiv cov kab lus tseem ceeb rau cov nplooj ntawv web, koj yuav tsum xub ua ntsej muag rau ib kab lus los yog lub tswv yim tseem ceeb ntawm cov nplooj ntawv web. Nws tsis yog ib lub tswv yim zoo los ua kom zoo tshaj plaws ntawm ib qhov web page rau ntau yam sib txawv, vim qhov no yuav xyem tsis tsuas yog qhov kev tshawb fawb xyaw, tiam sis qhov tseem ceeb tshaj rau koj cov neeg nyeem.
Ib lub tswv yim uas zoo nkaus li counterintuitive, tab sis ua haujlwm zoo rau ntau qhov chaw yog xaiv cov "cov ntsiab lus ntev". Cov no yog cov ntsiab lus uas tsis tau txais nyiaj ntau ntawm kev nrhiav tsheb. Vim tias lawv tsis nyiam nrog cov neeg tshawb nrhiav, lawv yeej tsis raws li kev sib tw, thiab nws tau nce qib hauv kev tshawb nrhiav rau lawv. Qhov no tau txais koj qhov chaw pom thiab koj tau txais kev ntseeg. Raws li koj qhov chaw tau txais txiaj ntsig, nws yuav pib ua tiav dua rau cov lus sib txawv.
On tshaj plaws yuav tsum paub txog tias Google thiab lwm yam kev tshawb fawb xyaw yog zoo tiag tiag ntawm kev nkag siab cov lus sau. Qhov no txhais tau tias koj tsis tas yuav muaj txhua yam kev hloov ntawm lo lus tseem ceeb ntawm koj qhov chaw. Google yuav nquag paub tias cov nqe lus txhais tau li qub.
Piv txwv, koj yuav optimize ib nplooj ntawv kab lus "pwm ntxuav", tiam sis Google paub tias "pwm tshem tawm" thiab "pwm tshem tawm" txhais tau tib yam, yog li koj qhov chaw yuav muaj qib rau tag nrho 3 lus txawm tias tsuas yog 1 tiag tiag muaj nyob rau hauv lub site cov ntsiab lus.
HTML lo lus tseem ceeb Generators thiab lwm yam cuab yeej Keywords
Lwm txoj kev los txiav txim siab rau cov ntsiab lus hauv koj qhov HTML yog siv lo lus tseem ceeb generator. Muaj ntau cov cuab yeej hauv online yuav soj ntsuam koj cov nplooj ntawv web page thiab qhia koj tias pes tsawg zaus ntau cov nqe lus siv hauv koj nplooj ntawv. Cov no feem ntau hu ua cov lus tseem ceeb ntawm cov ntsiab lus ceev. Kos cov cim lo lus tseem ceeb uas pom zoo los ntawm lwm tus hauv online.