To taub Dab Tseg Ua Tau App Txoj Kev Ncaj Ncees hauv Marketplace
Kev lag luam mobile app tam sim no booming ntau tshaj puas tau ua ntej. Qhov loj loj ntau ntawm mobile OS ' thiab puas-nce siab thov rau apps rau cov sib txawv mobile tshuab yog li tsim txoj kev sib raug zoo ntawm mobile app developers rau cov OS thiab mobile pab kiag li lawm. Thaum developers xa hordes ntawm apps rau qhov loj app khw muag khoom txhua hnub, muaj tsuas yog ib feeb ib feem ntawm apps uas tau txais los ntawm cov neeg siv. Tau kawg, tus txheej txheem app cwj nws tus kheej yog nyuab, tab sis tshaj thiab saum toj no tag nrho cov, muaj ib yam dab tsi tshwj xeeb hauv cov apps uas ua tau zoo hauv qhov kev lag luam hauv app . Ntawm no, peb sim to taub nws yog dab tsi uas ua rau lub lag luam muaj kev vam meej hauv kev lag luam.
Feem ntau cov neeg tsim tsim mobile apps nkaus xwb vim lawv nyiam ua li ntawd. Li no, profitability tsis tau tus tsim nyog xav ntawm no. Txawm li cas los xij, txhua tus neeg tsim kev npau suav txog kev tsim cov apps uas muab cov lag luam txawb los ntawm cov cua daj cua dub. Lawv npau suav ntawm kev ua nyiaj ntau dhau ntawm nws tias lawv muaj peev xwm nws thiaj li xav txiav tawm lawv cov hauj lwm thiab mob siab rau lawv lub sij hawm tag nrho rau lawv txoj kev mob siab rau - txoj kev loj hlob hauv mobile app.
Nrog sib txeeb ntau hauv khw, ho, nws tau txais ntau yam ntxiv nyuaj rau tus tsim tawm kom ua tiav txoj kev vam meej ntawm nws txoj kev vam meej ntawm nws. Li no, qhov xav tau ntawm lub teev yuav tsum sim thiab to taub nws yog dab tsi ua rau lub app muaj kev vam meej hauv kev ua lag luam.
Cov npe hauv qab no yog qee yam tseem ceeb tshaj plaws ntawm qhov app tau zoo:
Mobile App Marketing
Thaum koj tau tsim koj li app lawm, koj yuav tsum cia rau lub ntiaj teb paub txog koj lub peev xwm. Nws tsis yog siv yooj yim tsim ib qho app thiab ces zaum ntawm nws ntsiag to - koj yuav tsum tau ua kom tsoomfwv paub txog koj li app.
Ntawm no yog qhov twg mobile app li cas los ntawm kev siv ntau rau koj. Ntawm chav kawm, tag nrho tus txheej txheem tsis yog yooj yim thiab los nrog nws tus kheej qhov zoo thiab qhov tsis zoo . Txij li hais no, nws yog tib txoj kev los txais cov neeg siv los sim seb koj li cas, npaum li cas thiab kuj kis xov xwm txog nws los ntawm txoj kev ntawm lub qhov ncauj, uas, los ntawm txoj kev, tshwm sim yog qhov tseem ceeb tshaj li kev lag luam ntawm lawv txhua tus!
Neeg Txais Ntawm Txoj Cai
Cov degree uas cov neeg siv txais koj app nyob rau ntau yam, xws li cov freebies los yog nyiaj cheb koj muab nrog nws, seb koj yog Self ib version dawb , qhov nqi ntawm koj app thiab thiaj li.
Siv cov "freemium model", uas yog, muab ib daim "lite" dawb ntawm koj app, feem ntau yog ua haujlwm zoo rau cov them apps. Cov qauv no txhawb cov neeg siv los download tau dawb version, yog li ntawd lawv tuaj yeem tau txais ib qho kev xav ntawm koj app.
Txawb Cov Neeg Txuas Siv Fickle
Nco ntsoov nco ntsoov tias tsis muaj dab tsi li loyalty cov neeg siv mobile app. Lub ntiaj teb txawb no yog hloov tas li thiab cov neeg siv xovtooj ntawm neeg siv xov xwm no cim zoo li no.
Feem ntau hais lus, kwv yees li ntawm 40 feem pua ntawm cov ntaub ntawv downloaded deleted hauv thawj 2 lossis 3 lub lim tiam ntawm kev siv. Gaming apps yuav ciaj sia ntev me ntsis ntev dua li ntawd, yog hais tias lawv tswj tuav tus neeg siv xov tooj ntawm tes. Nyob rau hauv txhua rooj plaub, feem ntau ntawm cov downloaded apps yog nws thiaj li deleted los ntawm cov neeg siv khoom mobile thiab tsis nco qab zoo rau nws.
Yam Koj Ua Tau Ua Tau Txog Nws
Koj, raws li tus tsim tawm app, yuav tsum nkag siab tias koj app yuav ua rau nws kos thiab tsuas yog tias nws muaj ib yam dab tsi tshwj xeeb rau cov neeg siv mobile - ib yam dab tsi txawv ntawm lwm lub apps nyob rau hauv kev ua lag luam. Ntawm chav kawm, qhov no yog yooj yim dua li ua li cas, raws li yog ib tug heev degree ntawm saturation nyob rau hauv tag nrho cov khw muag khoom loj loj .
Txawm li cas los xij, muaj cov apps xws li npau taws noog, uas tau tawm ntawm cov neeg muaj meej meej nyob rau hauv kiab khw. No app, uas yog Ameslikas tsim rau cov kua iOS no , kuj muaj nyob rau ntau lwm mobile platforms, nrog rau hauv OS .
Hauv qhov xaus
Yuav kom muaj kev vam meej hauv kev lag luam, koj app yuav tsum tau muaj cov txiaj ntsim kev ua zoo thiab ua haujlwm ; ua tau thiab siv tau; ua tshiab hauv qee txoj kev lossis lwm yam; thiab ntawm chav kawm, muab ib tug dawb version ntawm freebies nrog nws.
Feem ntau, tau ua tiav ib qho app tau zoo los ntawm seb peb qhov loj li cas ntawm "E's", uas yog raws li nram no: "Nkag Mus", "Npaum" thiab "Muaj Kev lom zem".